Harnessing Creativity: Pitching To Business Workshop

We are pleased to invite you to attend our Pitching to Business Workshop for Creative Businesses on 27 May 2014 delivered by Ruth Flood (formerly head or Research & Evaluation at the Design Council, UK) & Colin McKeown (Chair of Northern Ireland Design Alliance/Industry Advisor to Creative and Cultural Skills), both industry consultants at Madano Partnership. This session is relevant for creative sector businesses interested in taking their work into new markets. Ruth and Colin will present on ‘How to pitch your new business idea’, helping you consider how best to get your ideas noticed and to make maximum impact in a short time. There will also be an opportunity to sign up for further one to one advice following the sessions.

This is a one off opportunity for you to engage with Ruth and Colin, both expert industry professionals in Marketing and Branding for Creative businesses (please see their short profiles below).

Spaces are limited to 15 people so sign up today.

  • “Made one think towards a different outlook and expand on ideas.” (Arts & Culture, Carrick-On-Shannon)
  • “Really enjoyed it and am raring to go!” (Photographer, Co. Fermanagh)
  • “This is the first of the Harnessing Creativity Workshops that I have been too and I found it very relevant, informative and very helpful. Thanks a million.” (Arts, Carrick-On-Shannon)

Pitching to business Workshop : Tuesday , 27 May 2pm – 4.30pm, The Waterways Ireland Buildings , Sligo Road, Enniskillen (Registration from 1.30pm)

First things first! Sign up by filling out the booking form below. Please return by email to annamarie@leitrimenterprise.ie so that Ruth and Colin receive information about your business in preparation for the session.

Your Name/s:  
Name of your business:  
Please describe your business / area of activity:  
What do you hope to learn from these sessions? What are the key questions you need help with in relation to the marketing and promotion of your business? Any other comments?  
Contact details: Phone number: Email address:  
Would you be interested in a follow-up one to one?  


About Ruth Flood

Ruth is a Partner at Madano Partnership, a research and strategic communications consultancy with offices in London and Belfast. Ruth has worked in the area of design and innovation for 10 years and is developing Madano’s consultancy in this area. She is by background a researcher and holds expert knowledge of creative industries and the issues businesses therein face when seeking to develop and grow. She has advised on marketing and communications strategy based on detailed research and consultancy projects and has an on-going interest in how innovation approaches and activities can be embedded in organisations large and small.

About Colin McKeown

With over 25 years experience in the advertising, design and creative industries, Colin has extensive knowledge working in brand development and strategy for organisations in both the public and private sectors. Strong creative thinking, together with an understanding of business has enabled Colin to not only design branding solutions but also implement them across all media. For the last seven years as well as undertaking brand consultancy projects, Colin has been involved in the development of creative networks and collaborations, driven by the need to up-skill and improve business performance of small to medium sized creative operations. He acted as a mentor for the CC Skills Leadership Programme in 2011. In 2012, Colin spoke at the Northern Ireland Economic Conference on the importance of design and the creative industries as a major element in driving business innovation and economic regeneration.

Learn more: harnessingcreativity.eu