Set Up a Pop-Up Shop

Here’s how I set up a pop-up restaurant

Home is a thriving city centre restaurant in the heart of Belfast. It first came to prominence in the autumn of 2011 when founder Stevie Haller used the ‘pop-up shop’ business model to test the market for his new venture.

‘Popping up’ for three months in Callender Street, a side street in Belfast’s bustling city centre, Stevie quickly built up a large customer base with dinners enjoying nourishing food and the unique up-cycled interior. Later Home relocated, taking up permanent residence in Wellington Place, a few hundred yards for the initial pop-up shop.

Here Stevie shares his experiences of setting up as a pop-up and how it helped him establish Home as a popular eatery.

Register for free business start-up support

Access free start-up business support through Invest Northern Ireland’s (NI) Regional Start Initiative, the programme includes one-to-one mentoring, business workshops and business plan development.

For more information contact Roseleen on 028 8224 9494 or email

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