Social Media and Search Engine Optimisation: Why They Work Together

By Michael Stelzner
Published August 12, 2011
In this video I interview Brian Clark , CEO of Copyblogger Media.

Brian talks about how social media and search engine optimization (SEO) go well together.

You’ll find out why smart SEO pros participate in social media and how social media can send traffic to your website and improve your website ranking.

Here are some of the things you’ll learn in this video:

  • How to use content to build businesses
  • Why you need to do a lot more giving and a lot less selling
  • Understand what people want, focus on giving it to them and understand you’ll achieve your goals on the back side of that
  • Why you need to write “cornerstone content” to provide value to your audience
  • How social media can bring traffic to your website 

You’ll also hear how Brian merged four companies to create Copyblogger Media. Check out Copyblogger and the Copyblogger radio show. And connect with Brian on Twitter @copyblogger and on Facebook.

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